

“But we’re taking things up a notch to celebrate our most delicious HARD MTN DEW flavors yet by creating the boldest summer job ever: our ‘Chief HARD Officer.’ We are hopeful this one lucky fan will bring ridiculous passion and expertise to this incredibly ridiculous role.” “HARD MTN DEW is once again going where no brand has gone before – which is not easy when you’ve already married a fan to a can and thrown a spring break rager for the ages at a retirement community,” said Erica Taylor, senior brand director for HARD MTN DEW. Taste-test a one-of-a-kind, unreleased HARD MTN DEW Baja Blast flavor for (potentially) real influence on next summer’s HARD MTN DEW flavor lineup.Get on a first name basis with the employees at the nearest location where HARD MTN DEW is sold.Tell everyone the new HARD MTN DEW Baja Blast flavors are absolutely delicious and the best you’ve ever tasted.Scuba dive alongside the ocean’s most notorious creatures.Drink HARD MTN DEW, including flavors from our new, limited-edition summer pack featuring: HARD MTN DEW Baja Blast, HARD MTN DEW Baja Blast Pineapple, HARD MTN DEW Baja Blast Punch and HARD MTN DEW Baja Blast Mango.residentĪs the newest member of the HARD MTN DEW Baja Blast team, you will be able to: An unwavering, passionate love for HARD MTN DEW Baja Blast.A sense of humor and appreciation for the absurd.A highly motivated, curious and thirsty disposition.
#FRUIT PUNCH BAJA BLAST PLUS#
The Chief HARD Officer will be responsible for completing the outrageous tasks mentioned, plus help us develop a brand-new flavor of HARD MTN DEW Baja Blast that just might be released to HARD DEW Nation next summer.


The Chief HARD Officer will report into whomever we deem is in charge on that day and will assist with HARD MTN DEW Baja Blast’s mission to provide ridiculous refreshment – and a damn good time – all summer long. We are looking for a highly motivated, curious and thirsty individual who has an unmatched affinity for HARD MTN DEW Baja Blast – specifically pineapple, punch and mango flavors, the three newest additions to this summer’s limited-edition pack. Promotional material for Uproar can be found here.The Chief HARD Officer is a ridiculously bold, brave and badass HARD MTN DEW lover who adds significant value to our team by completing completely unnecessary and outrageous tasks in the name of HARD MTN DEW.Unlike Thrashed Apple, the Kroger-exclusive flavor that is available at all Kroger-owned stores, Uproar is only available at Food Lion, and not other locations owned by Ahold Delhaize USA, the parent company of Food Lion.In Mid-June 2023, the availability of Uproar was speculated/believed by many people that it was rumored to be discontinued due to Uproar not being in stock in most store locations.ĭuring the few weeks of speculation, there wasn't any official confirmation from Food Lion until July 1st, when it was confirmed in a DM sent from Food Lion's Twitter social networking team that Uproar had been discontinued due to low sales. Before this, bottles were only found with expiration dates up to December, signifying that it is staying at Food Lion and corresponding with the tweet. This claim was backed up by findings of Uproar with February expiration dates on the Dew Drinker Discord. On December 6th, 2021, in response to a user on Twitter, Food Lion's Twitter page had shared the news that Uproar is a permanent product. It was officially released in Food Lion stores in the United States on October 4th, 2021, sold in 2-liters and 20-ounce Sidekick bottles as a permanent flavor. When Uproar was officially announced on October 6th, and was initially planned to be limited time run.

On September 28th, 2021, a member of the Mountain Dew Facebook Fan Page posted a photo which reveals promotional artwork for Uproar, as well as the official release date October 4th, 2021. In May 2021, in a now-deleted r/MountainDew Reddit post, a user posted an image of two Dew flavors, one returning and one new, featuring Uproar and Spark, stating that there were plans to release them at some point in the year. Its tagline was " DEW Charged with Berry Kiwi. Uproar was a Berry Kiwi (Strawberry Kiwi) flavor of Mountain Dew and had a pink look, having a comparable tasting flavor to that of Kickstart Hydrating Boost (Energizing Strawberry Kiwi).
